Cricut - help people lead creative lives
Cricut transforms the way people craft, design, and DIY with innovative cutting machines, platforms, materials, and tools. Its ever-growing global community of makers have the opportunity to create more out of everyday materials.
We were looking for a partner with an entrepreneurial mindset, quick decision capacities, proactive attitude, and the ability to think along with our business.
Working with Rapid Logistics is a tremendous experience. We started our collaboration in 2019 when we outsourced the Cricut EMEA supply chain operations to Rapid Logistics as our sole omnichannel 3PL for this region. We were looking for a partner with an entrepreneurial mindset, quick decision capacities, proactive attitude, and the ability to think along with our business. Rapid Logistics fit that bill and won the bid for the RFQ. Rapid’s characteristics have proven to be extremely valuable to us in recent years. During the pandemic, Cricut has seen significant growth. Rapid was instrumental in enabling our growth by scaling up quickly during these hectic times, and I don’t believe any other 3PL would have been able to do what they did. While we opened several new international markets and channels, Rapid has been able to train additional teams, opened new warehouses within months to support our storage requirements, and expedited deliveries by road, air or ocean whenever needed. Whether it’s about orders that need to go out just before the month’s end, orders with specific requirements for time slots and pre-alerts, or when we need to process multiple container orders, the Rapid team is always ready to get things done. Rapid’s entrepreneurial mindset also became an essential asset for our process development. Their specialists have continuously and proactively suggested process improvements and options for automation through data-driven insights, which resulted in significant cost savings and efficiency gains for Cricut. Working with Rapid means that we not only have a skilled Logistics Provider but a true partner who invests heavily in our business and success.
“Rapid Logistics has been our road map for operational excellence. From the start, their team acted as an extension to our company, solving issues before we even knew we had them. Our youthful online shoppers expect the best service - free returns, flexible delivery, and even share-worthy unboxing experiences. Rapid understands how to deal with those, sometimes unlikely, requests.”